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For instance, by using bagpipes, gamelan, hurdy-gurdy, Spanish
guitar, shawm, etc on the album, Monsoon pointed the way towards
connections with other musical cultures besides Indian that incorporate
raga and drone into their heritage - Celtic, Arabic, Andalusian,
Eastern European, Mediaeval, Indonesian, etc.
Anyway, it was an exciting place to be and I was intent on spending
as much of my immediate time as possible writing, recording and
developing my voice in a controlled studio setting - as opposed
to going the rock and roll route of constant touring and promoting.
I found myself in quite a unique position for a relatively inexperienced
artist. Steve, I remember you pointing out to me that even without
promotion or marketing I could still sell between 5-10,000 each
of my solo albums going via the exporters to audiences around the
world. It was felt that these fans would grow with me in my musical
evolution. In other words, I had a ready-made audience! - which
I decided to use as a buffer zone so that I had an arena to grow
in.
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Steve:
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In practical terms, how did this work?
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Sheila:
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Because Indipop would own the recordings and press up the vinyl
albums themselves, they would receive a large financial slice of
the cake. The profits from each album of this phase (4 albums in
2 years) would finance the next album etc - with payday hopefully
after the fourth if all went well!Also, using Indipop's studio set-up
we could have all the studio time we wanted - limited only by the
discipline of working on an 8-track machine. Practically it all
sounded feasible to me. Creatively it sounded essential - a great
hands-on fast-track learning experience - quite an irresistible
and unique opportunity.My main point of scepticism with the project
was that you expected me to start song writing during this era.
You seemed to expect that I would rise effortlessly to any challenge
- even though I was only 18.I mean, writing? That's what other people
do. Besides, I don't play keyboards or guitar! I would therefore
have to write on my voice. It seemed impossible for me, but in fact
it gave me a better perspective on the way you construct melody
for voice and the different ways voice could be used. Altogether
a great example of a problem being an opportunity in disguise!
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Steve:
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Well, with a bit of prodding you did start to write and it probably
helped that in producing the albums we fell into a kind of rhythm
and flow.
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Sheila:
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Yes, a kind of pattern soon emerged for the first 4 of my solo
albums. We would write and record for 3 months or so on each album.
Then, whilst we booked mixing time (on Richard Branson's Virgin
Barge Studio) we prepared artwork and took sleeve and promotional
photos. After around 6 months we had pressed up the albums, sent
out 100 promos to UK and overseas media and were beginning to conceive
the next one!
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